Assistant Professor of Marketing
Phone: (609) 771-3027
Office: Business Building 232
Office Hours: Tuesday & Friday, 12:30-1:50
- Email for appointment: firstname.lastname@example.org
- Meeting ID: 524 620 4254
- Passcode: fall20iny
BBA University of Phoenix; MBA California State University; PhD University of Texas at Arlington
Small business marketing.
- Itani, Omar S. and Aniefre E. Inyang (2015), “The Effects of Empathy and Listening of Salespeople on Relationship Quality in the Retail Banking Industry: The Moderating Role of Felt Stress”, International Journal of Bank Marketing, 33 (6), 692 – 716.
- Inyang, Aniefre E. (2015), “The Buffering Effects of Salesperson Service Behaviors on Customer Loyalty after Service Failure and Recovery”, Journal of Managerial Issues, 27 (1-4),102-119.
- Anaza, Nwamaka, Aniefre E. Inyang and Jose Saavedra. Empathy and Affect in B2B Salesperson Performance. Journal of Business and Industrial Marketing (forthcoming)